About



Ana Viktoria Dzinic (now she/her at birth he/him) is a London-based artist primary occupied with concepts of Image-circulation, Subjectivity Production and Authenticity. Visually, these concepts are imagined as mechanical fabric paintings, media projects or installations using ready made objects directed by Regieanweisungen (Scripts).

Outside of the fine art context, Dzinic has acted as primary consultant for the fashion brand Balenciaga, leading the conceptual development of their global social media content.  From 2023, Dzinic is appointed Chief Content Officer for System Magazine — establishing her as an industry leader, and expert in user generated content strategies.

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