MEDIATION


VALUE
STAGED REALISM
AGENCY 

AFFECT  


POST PHOTOGRAPHY

NETWORK SYNTAX

INFORMATION

SYSTEMS

REPRESENTATION



NETWORKS


LIVED EXPERIENCE


MANIPULATION
CONCEPTUALISM

CIRCULATION

USER JOURNEY


POST MEDIUM PRACTICE  

AUTHORSHIP

INSATALLATION
USER GENERATED CULTURAL PRODUCTION

RESEARCH


TRENDS

STORY TELLING


INTERNET

IMAGE ECONOMIES

CULTURAL CAPITAL
DISPLAY

SUBJECTIVITY


IMAGES

PROSUMER


CONTENT

NARRATTIVES

SELF MYTHOLOGISING

SYSTEMS OF EXCHANGE


TRUTH
VALIDITY

SYNTAX

VALUE
FASHION

PROLIFERATION




About  


Ana Viktoria Dzinic (b. 1994, Schwelm, Germany) is as a London-based artist, primarily concerned with mapping, understanding and contextualising image making in a post-photographic landscape. Visually, these concepts are imagined as factional narratives using consumer technology in artistic installations, images and books.

Outside of the fine art context, the studio has acted as primary consultant for the fashion brand Balenciaga, leading the conceptual development of their global social media content.  From 2023, Dzinic is appointed Chief Content Officer for System Magazine — establishing her and the Studio as an industry leader, and expert in user generated content strategies.

Since an early age, Dzinic has been motivated by concepts of image, subjectivity and symbolic circulation, particularly in relation to her own status as a migrant, transgender woman in working class Switzerland. This disparity between self-image, physical body reality and cultural belonging formed a deep fascination with semiotics, inspiring Dzinic to pursue work that explores the slippages and contradictions around image construction.

Ana Viktoria Dzinic completed her MFA Fine Arts Degree in 2021 at Goldsmiths University London following a BA in Fashion Media Practice and Criticism at the University of the Arts London in 2019.

Recent and upcoming exhibitions include Emalin (London, UK, 2023), Entrance Gallery (New York City, 2022), Copeland Galleries X Art Tree Museum Bejing (London, UK, 2022), Bye Bye Gallery (London, UK, 2022), Saatchi Gallery (London, UK, 2021), and Goldsmiths MFA Fine Art Show (London, UK, 2021). Dzinic's upcoming artist publications include ‘Weder Fisch Noch Fleisch - Not Fish Not Meat’ (2023) and ‘The Loss of Information and Sense’ (2022), both published with Jungle Books.

Contact  


Ana Viktoria Dzinic
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Erin Walsh, Studio Coordinator
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